The workshop is designed for service designers and entrepreneurs who want to explore new idea generation techniques. During the workshop, participants will learn how to define design challenges and co-create ideas collectively.
Everyone attending will have an opportunity to learn how to communicate ideas visually and verbally as well as how to sell them. Workshops will begin with a collective exploration of opportunities and obstacles that help us better define the design challenge. From there on, participants will immerse into the ideation process using different methods that will end with the development of low fidelity prototypes. Workshops will be handled in an atmosphere of friendly competitiveness.